BOOK MARKETING PLAN FOR BESTSELLING SUCCESS

Bestselling authors—whether self-published or traditionally published—don’t leave book sales to chance. They follow a clear, strategic marketing plan designed to hit the numbers needed for bestseller lists, speaking engagements, and major media coverage.

If you're aiming for major book sales or bestseller lists, it's important to understand what it really takes.

Here’s what most aspiring bestselling authors don’t realize:

1. Traditional publishers only promote your book for about six weeks.
Once your launch window closes, the focus shifts to newer releases. Without a personal strategy, your book will lose momentum—fast.

2. A-list authors build their own marketing teams.
Even bestselling authors don’t rely solely on their publisher’s marketing team. They invest in their own teams—strategists, publicists, and street teams—to make sure their books stay visible.

3. A-list authors are actively involved in their book’s success.
They don’t sit back and hope for the best. They show up, build relationships, pitch opportunities, and push their message with intention. Every major milestone is backed by effort, strategy, and ownership.

If you don’t take charge of your book’s marketing, no one else will.

A lot of authors waste time chasing tactics that don’t move books—like unfocused social media posts or one-off interviews with no follow-up strategy.

This isn’t that.

Your plan will be built to drive real book sales by focusing on what actually works—based on your goals, audience, and strengths.

• Sales strategies aligned with bestseller list targets – Know what numbers you need and where to generate them.
• High-impact sales opportunities tailored to your audience – Whether it’s events, partnerships, influencer outreach, or bulk orders, we’ll focus on the channels that give you the biggest return.
• Visibility pathways tied directly to sales – From media outreach to podcast placement, every tactic supports a sales outcome—not just exposure.

This isn’t about doing more. It’s about doing what works.
You’ll walk away with a clear, personalized strategy to consistently sell more books—whether you’re weeks from launch or already published.

This isn’t just a list of marketing ideas—it’s a custom, strategic plan built around your book, audience, and long-term goals.

• A Personalized Book Marketing Strategy – I focus on 3-4 key marketing channels that will drive the biggest impact based on your skills, audience, and goals.
• Step-by-Step Action Plan – You’ll get a clear roadmap so you know exactly what to do, when to do it, and how to implement it.
• Proven Sales & Growth Strategies – Your plan will be tailored to the 3–4 channels most likely to drive sales based on your unique strengths, goals, and where your readers already are. 
• Templates & Sample Copy – To make execution easier, you’ll receive pre-written templates, resources, etc. to accompany your strategies.

Example of How This Works

• For an author with a massive social media audience, we focused on leveraging organic engagement and influencer partnerships.
• For an author with a smaller following but a Google Knowledge Panel, we prioritized SEO, media outreach, and search-based discoverability.

$999

💳 $499.50 deposit to begin the marketing audit
💳 $499.50 due upon completion before receiving your full marketing plan

Whether your goal is to sell thousands of books, position yourself as an authority, and turn your book into a platform for larger opportunities, let us design your proven plan to get there.

Once your plan is in hand, you'll know exactly what to do—but if you want a professional to implement the strategy for you, I offer Done-for-You (DFY) book marketing services designed for authors who are aiming high and don’t want to go it alone.

✅ $60/hour, minimum 10 hours/week
✅ Includes execution of high-impact tactics such as:

• Email & sales funnel setup
• Lead generation campaigns
• Speaking engagement targeting
• Strategic social visibility (if desired)
• Bulk order and partnership outreach

This isn’t virtual assistant work—it’s expert-level implementation of a sales-driven strategy, designed to get your book in front of the right readers, decision-makers, and opportunities.